The Awa Odori Festival is an annual Japanese dance festival that takes place in the Awa Province of Tokushima Prefecture. The vibrant celebration of traditional Japanese music, dance, and culture is a highlight in the summer season and provides a unique experience for visitors. Drawing in people from around Japan and the world, the Awa Odori Festival is a must-see for anyone wanting to experience the beauty and energy of Japan.

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What is Awa Odori Festival?

(Source: Awadori Kaikan)

The Awa Odori Festival is held annually on the 12th and 13th of August and is one of the most famous and popular summer festivals in Japan. The festival is said to have begun in 1586, when Lord Hachisuka Iemasa, the feudal lord of the Awa Province, celebrated the completion of Tokushima Castle. The festival is said to have started as a way for the peasants to express their joy and is now one of the most iconic festivals in Japan.

(Source: Awadori Kaikan)

The Awa Odori Festival is an opportunity for people to come together and celebrate the culture of Awa Province. The festival is a street dance with a procession of dancers, musicians, and floats. The main attraction of the festival is the Bon Odori, a traditional folk dance that dates back to the Edo period. The Bon Odori is performed in a circle and is accompanied by a unique style of music called shamisen, which is a three-stringed instrument. The Bon Odori is performed in the streets and can be seen in many cities and towns throughout the Awa Province.

The festival also features many other traditional Japanese dances, such as the Kiyari Odori, which is a dance that features Japanese martial arts, and the Kasahara Odori, which is a local dance from the Awa Province. There are also many stalls and shops set up around the festival where visitors can purchase traditional Japanese souvenirs and food.



Reasons to visit The Awa Odori Festival

(Source: Awadori Kaikan)

Tokushima’s Awa Odori Festival is one of the most popular and widely attended festivals in Japan, and it is an event that should not be missed. Here are some reasons to visit Tokushima’s Awa Odori Festival.


Vibrant Dance Performances

The Awa Odori Festival is a celebration of traditional Japanese dance. The performers wear vibrant and colorful kimonos, and the dances they perform are a combination of traditional and modern moves. It is a great opportunity to experience the beauty and elegance of traditional Japanese dance. 


Live Music and Taiko Drums

(Source: Awadori Kaikan)

The festival takes place in the streets and is often accompanied by live music and taiko drums, creating a lively atmosphere that is sure to captivate any audience. 


Learn about the Culture and Customs of Tokushima

(Source: Awadori Kaikan)

The Awa Odori Festival is a great opportunity to learn about the history and culture of the area. The dances and music tell stories about the region’s past, so it is a great way to experience the culture of Tokushima. 


Delicious Food

The Awa Odori Festival is also a great opportunity to sample some of the delicious local foods. There are a variety of vendors selling traditional Japanese dishes such as okonomiyaki (Round and flat savory Japanese pancake with various toppings), soba, and takoyaki(Ball-shaped Japanese snack made of octopus).


How to go Tokushima?

If you are traveling from the United States, you can fly to Tokushima from Los Angeles or San Francisco. You will have to take a connecting flight from Tokyo or Osaka, as there are no direct flights from the US to Tokushima.

There are various ways to go Tokushima from Tokyo or Osaka.


Shinkansen

One of the way to get from Osaka or Tokyo to Tokushima is to take the Shinkansen or bullet train. The journey takes around 3.5 hours and you can choose from various departure times.


Flight

If you’re looking for a faster way to get to Tokushima, you can take a flight. The flight time is around 1 hour and 30 minutes, and there are several flights available daily.


Where to stay in Tokushima

One of the best ways to enjoy the Awa Odori Festival in Tokushima is to book a hotel to stay in the area. It allows you to be close to the festival, enjoy all of the festivities and explore the area at your own pace.


Hotel Sunroute Tokushima

(Source: Agoda)

Hotel Sunroute Tokushima is an ideal location for those looking for a relaxing stay in Tokushima. Located just one minute walk from Tokushima Station, the hotel offers guests convenient access to the area’s attractions, including Awa Odori Kaikan.

The hotel also features an outdoor terrace and a public natural hot spring bath on the top floor, which draws its water from underground. You can enjoy the natural hot spring’s (Onsen) rejuvenating effects and take a break after joining the Awa Odori Festival. The hotel also offers a variety of amenities, such as a restaurant, bar, and spa, making it the perfect place to stay while visiting Tokushima.


Bottom Line

The Awa Odori Festival is an exciting and unforgettable experience for everyone, from children to adults. The vibrant atmosphere and the lively music create a vibrant atmosphere that is truly unique to Japan. The Awa Odori Festival is an opportunity for visitors to immerse themselves in the culture of Awa Province and experience the joy of dancing, music, and celebration.


FAQ

What is Awa Odori Festival?

The Awa Odori Festival is an annual Japanese dance festival that takes place in the Awa Province of Tokushima Prefecture. The vibrant celebration of traditional Japanese music, dance, and culture is a highlight in the summer season and provides a unique experience for visitors.

When does the Awa Odori Festival take place?

The Awa Odori Festival is held annually on the 12th and 13th of August.

What are some of the attractions of the Awa Odori Festival?

The main attraction of the festival is the Bon Odori, a traditional folk dance that dates back to the Edo period. The festival also features many other traditional Japanese dances, such as the Kiyari Odori and the Kasahara Odori. There are also many stalls and shops set up around the festival where visitors can purchase traditional Japanese souvenirs and food.

How do I get to Tokushima from US?

If you are traveling from the United States, you can fly to Tokushima from Los Angeles or San Francisco. You will have to take a connecting flight to Tokyo or Osaka and then take the Shinkansen or bullet train to Tokushima. Alternatively, you can take a flight from Tokyo or Osaka, which takes around 1 hour and 30 minutes.

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